Just Released: Our New eBook

Don’t Just Talk to Your Audience; Persuade Them: Research for Effective Brand Positioning

Learn about positioning, the development of strong and impactful messages effective enough to motivate people to act. This book is for corporate marketing and communication strategists, and the researchers who support them.

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The Artemis Strategy Group Motivations Assessment Program (MAP) is an initiative based on proprietary primary research to develop insights and practical tools to help marketing leaders in public and private roles develop communications that persuade their audiences to act. Learn more about Motivation Research at Artemis Strategy Group.