Mapping Trends: Making Connections Between Health and Wealth

We recently conducted focus groups about trends that have the most influence in the health and financial sectors as part of our MOTIVATIONS ASSESSMENT PROGRAMTM (MAP). We are happy to report that we’re conducting another round of our MAP work, which is an initiative based on our primary, proprietary research to develop insights and practical […]

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Finding Inspiration in Our Namesake

Artemis Strategy Group is a dispersed team: our crew is distributed in multiple states across the country. So when we’re all together, we cherish it. Recently we met to christen our new office space (at 1100 Vermont Avenue NW, Suite 200, Washington, DC 20005) and took the opportunity to visit some statues of our namesake […]

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American Dream: The Good News and the Bad News

This is a continuation of notes from the Federal Reserve’s 2015 Economic Mobility conference, a gathering that brings together thinkers from around the country who are focused on understanding the forces impacting the economic health of Americans. This conference was built strongly around an assessment of how the American Dream concept has been challenged, and […]

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Using Motivation Research To Build a Winning Communications Campaign [repost from frank talk]

This article was originally written for frank talk, a blog run by University of Florida’s College of Journalism and Communications. Read the original post here. When your goal is to change the way that people think and behave, it’s important to really understand what motivates them. What separates a run-of-the-mill communications campaign from one that […]

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