Partner with a pathfinder.
Shoot for the stars with a target expert.
Lead with critical insights.
NEW MOTIVATION RESEARCH FOR 2019
The Motivations Assessment ProgramTM (MAP) is a resource we draw on to supplement our custom research for our clients. We offer papers and eBooks to illustrate our proprietary Motivation Research approach, and in the process we highlight key decision drivers related to health and financial decision making.
Health and Finances: Americans’ Views on Government Priorities
Becoming Healthy, Wealthy and Wise. Can an App Do All That?
Thought leadership is one of our core competencies; the backbone of our business is conducting research to aid effective communications. We are great market researchers, and we understand the unique needs of public release studies, especially the importance of telling a good story. Here are a few recent studies our clients have released:
In our recent study for client CWT, respondents said that homelife deterioration and putting pressure on colleagues are the two biggest pain points of business travel. Learn more.
In our recent study for the Alliance for Lifetime Income, we found that women are more concerned than men about outliving their money. Learn more.
The fall 2019 results of our semiannual study for client PNC revealed that, despite pricing pressures and tariff concerns, measures of business owner optimism are approaching the record-setting highs measured in spring 2018. Learn more.
The intersection between Americans’ health and wealth is intuitive. Some companies are beginning to offer products, services and employee benefits to meet the needs that arise from this convergence. We believe there is opportunity to explore even more solutions that will help Americans become more at peace with their health and wealth, and to help companies grow and become more profitable at the same time.
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