The CWT Human vs. Machine study that we conducted shows that business travelers prefer to manage their travel transactions digitally, via an app or browser. Detailed findings include the following: Two-thirds of travelers prefer machines when booking air travel. 69% of business travelers prefer to book their flights digitally rather than have human interactions. Travelers […]
Intersections between and amongst industries can create opportunities. Our work gives us a window into several sectors, and we often find ourselves applying what we’ve learned from one industry to an entirely different industry. Here are three examples.
In a study conducted by Artemis for client Carlson Wagonlit Travel, business travelers find they are very productive while on the road due to more technology options. Business travelers are bringing more devices, carrying an average of four devices with them.
Many of our primary marketing research clients are leaders in financial services, healthcare, associations and other industry sectors. The Financial Services Industry Take a look at thought leadership studies sponsored by PNC, Eaton Vance and Ameriprise. Topics range from retirement planning and risk to family financial relationships, investment and economic outlook. Audiences include individual investors, […]
In a study conducted by Artemis for client Carlson Wagonlit Travel, business travelers find they are very productive while on the road due to more technology options. Business travelers are bringing more devices, carrying an average of four devices with them. See an infographic of the results here [PDF].
In July the U.S. Treasury announced the cancellation of myRA (my Retirement Account), a starter-retirement-savings product they launched in 2015 to help people without access to employer-sponsored retirement plans. The Treasury developed this product, under the Savings Bond authority of the government, in recognition of the growing retirement-savings crisis in the United States. It built […]
Organizations across the spectrum of industries use our communications assessment services as an unbiased way to gauge the overall health of their brand. Our innovative research methodologies and analytics isolate and aggregate data across different, yet integrated audiences to give our clients holistic findings. Our team uses proven strategic-thinking frameworks for transforming data into useful […]
Senior Project Director kcooper@artemissg.com Karolyn is an astute listener. She pays particular attention to customer sentiment and has been helping companies translate voice-of-customer insights into actionable marketing strategies for over a decade. Her research experience spans across the financial, manufacturing, pharmaceutical, public affairs and technology industries. Karolyn’s background in sociology makes her a natural observer […]
In the Netflix original series “Unbreakable Kimmy Schmidt”, the main character is creating a new life for herself in New York City after having been kidnapped and held underground for 15 years by Reverend Richard Wayne Gary Wayne. Many of the show’s laughable moments come from both Kimmy’s use of outdated slang and her fumbling […]
