The Consumer Technology Association’s annual Consumer Electronics Show (CES 2020) spotlights the development path of new technologies aimed at making our living experience more fulfilling, exciting and sometimes safer. To that last point, digital health devices and wearables again were among the most active sectors at the show.
Artemis Strategy Group is a communications strategy research firm specializing in brand positioning and policy issues. We look forward to starting a conversation with you.
The intersection between Americans’ health and wealth is intuitive. Some companies are beginning to offer products, services and employee benefits to meet the needs that arise from this convergence. We believe there is opportunity to explore even more solutions that will help Americans become more at peace with their health and wealth, and to help […]
In 1974, thanks to the Equal Credit Opportunity Act, women were given the right to open bank accounts and get mortgages and personal credit cards in their own names. Before that, single women were required to bring a man along to cosign any credit application, regardless of their income. Today, less than 50 years later, […]
Thinking about our inner age takes on new relevance when linked with the realization that many of us will likely live to an older age than we may have imagined. We should embrace non-linearity as there may be plenty of time to explore and live our options.
Behavioral economics and our Motivation Research approach are good companions. The approaches have similarities and differences; importantly, both value context in decision-making.
Financial insecurity and inclusion is the focus of the CFSI EMERGE Financial Health Forum. The 2018 event inspired and informed, highlighting challenges, imperatives and solutions.