Artemis Strategy Group is a communications strategy research firm specializing in brand positioning and policy issues. We look forward to starting a conversation with you.
In 1974, thanks to the Equal Credit Opportunity Act, women were given the right to open bank accounts and get mortgages and personal credit cards in their own names. Before that, single women were required to bring a man along to cosign any credit application, regardless of their income. Today, less than 50 years later, […]
Thinking about our inner age takes on new relevance when linked with the realization that many of us will likely live to an older age than we may have imagined. We should embrace non-linearity as there may be plenty of time to explore and live our options.
Behavioral economics and our Motivation Research approach are good companions. The approaches have similarities and differences; importantly, both value context in decision-making.
Financial insecurity and inclusion is the focus of the CFSI EMERGE Financial Health Forum. The 2018 event inspired and informed, highlighting challenges, imperatives and solutions.
Intersections between and amongst industries can create opportunities. Our work gives us a window into several sectors, and we often find ourselves applying what we’ve learned from one industry to an entirely different industry. Here are three examples.
If you are like most people, you often are asked to support one cause or another. Too often, it seems. We live in a world and at a time when we are bombarded with policy, advocacy and philanthropic opportunities. The commercial and industrial world has its own challenges with clutter and competition. A difference with […]
